Choosing a Location for Your New Business

Research has shown that the location and quality of a business’ premises frequently affect individuals’ employment decisions. Top talent can often afford to be more selective with where they choose to work and they may hold out for a place of business with an exceptional location.  

But what qualifies exceptional in terms of location? Some people prefer hip, urban areas that are always buzzing with go-getters, while others prefer a quiet suburban area that’s close to home. You may not be able to please everyone, but you can certainly choose a location that appeals a wide variety of people in order to attract a quality staff.  

Building 
Whether you choose a brand new, beautiful building or an older building in need of a few updates, proper maintenance and regular cleaning is essential for creating a comfortable environment. In fact, many people will check out the bathrooms before accepting a job offer to ensure the cleanliness of the building. Choose a building that is in good repair and make routine upkeep a priority. 

Transportation 
While many people drive to work, others take public transportation. To accommodate everyone, a building located near a bus and/or train stop is an ideal location. Additionally, there should be ample parking for everyone on staff to find a spot quickly, without circling around and suffering the stress of tardiness. 

Locale 
The building should be nestled in an area that has a lot to offer. Nearby restaurants, stores, gyms and parks offer a variety of lunchtime and after-work options that your staff can partake in. Many people enjoy the option of running an errand over lunch or visiting a nearby gym after clocking out. 

Remember, once you’ve chosen a location for your business, you must also insure it against property and liability losses. Call your independent insurance agent for coverage options and a free quote. 

We’ve got you covered. Call AJ Gambardella Insurance for more information on Stratford business insurance.